Let’s spruce up February! Here are a few ways to inject some fun and make the most out of your coffee shop offering this month.
Shrove Tuesday
At Offbeat Creative we love a good pancake and this Tuesday offers up the perfect excuse to indulge! Packing them with almost any ingredient you can think of, they make for a versatile menu offering. Millennials who seek adventurous flavours and culturally-diverse options are currently the largest generation in history. Serving unusual and exciting pancake dishes in your coffee shop is a great opportunity to tap into their appetite for flavour adventure – and not just this week but all year round too! A few London restaurants taking it to the extreme are Scottish restaurant Mac & Wild who will be serving a haggis pancake followed by a stuffed deep-fried Mars Bar variety. Alternatively, Sosharu, a Japanese restaurant is offering a matcha-cream crêpe whilst rooftop bar, Queen of Hoxton, will be serving up an espresso martini option. The pancake possibilities are endless!
Valentine’s Day
What better way to spread the love this Valentine’s Day than through the medium of food? Jump on board the love train and consider adding a Valentine’s Day-themed menu offering at your coffee shop. Whether it’s heart shaped latte art, indulgent sweet treats or a love-themed promotion, get involved and embrace the big ‘V’ day! Butchies Fried Chicken is the perfect example, serving up delicious fried chicken in cute heart-shaped buns. Another highstreet chain, Greggs, has transformed selected branches into romantic restaurants for the big day. With mood lighting, music, table service and candle-lit tables, diners will receive a Greggs-style fine-dining experience. The menu will comprise of traditional Greggs products with a romantic twist. Think steak and blue cheese en croute, a brochette of miniature doughnuts and a bottle of Prosecco to share – nothing says love like a romantic sausage roll!
Get in the spirit this week with some fun coffee shop promotions. If money can’t buy love, maybe a rose petal brownie or heart-shaped pancake can!
By Charlotte Anderson
Opening a coffee shop or restaurant and in need of professional branding or interior design help? Let’s discuss your concept at hello@offbeatcreative.co.uk or call 020 7060 3121