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Offbeat – Brand and Interior Design Update
Team Offbeat | 30 Aug

The past few months have been busy here at Offbeat Creative. We take a look back to fill you in on what we’ve been up to.

Leh Chalo!

Our sister company, Catersales, have been working hard building and fitting out Leh Chalo – an Indian small plates and cocktails concept based in Clapham Common. Starting with name generation and logo design, Offbeat created a unique and vibrant brand identity that translates seamlessly through to the interior design. Inspired by India’s fast-paced street food scene, the brand design utilises a bold colour palette and custom-designed type face whilst the interior reflects India’s quirky, cosmopolitan and eclectic personality. Watch this space for the grand opening this autumn!

GB Kebab

Operating for the past two decades, GB Kebab was long overdue a rebrand and interior redesign. Based in Surrey Quays, Offbeat have been working hard redesigning GB Kebab’s brand identity to reflect its reputable, authentic and high-quality food offering. The new logo adopts a bright colour palette and italic type face, to suggest a fresh and fast-paced Kebab shop. GB Kebab’s contemporary interior utilises a sleek material palette whilst custom-designed wall graphics help to portray the brand’s youthful and playful personality. We can’t wait to sample their infamous chicken shish kebab!

Tag

Fundamentally a tea and coffee shop based in Eastcote, Tag has an additional USP – tea shots! Yes, you heard right. Tag founder has developed a unique concoction which can be used to create an assortment of delicious drinks. Think lattes, cappuccinos and flat whites but with tea! Working on this unique project, Offbeat have been busy designing an interior to represent the brand’s youthful, casual and vibrant personality. Injecting new life into tea and rejecting it’s dated reputation, Tag will redefine and reimagine it’s potential.

With all this hard work going on behind the scenes, it must be about time for a cuppa!

By Charlotte Phillips

Opening a coffee shop or restaurant and need advice on brand or interior design? Let’s discuss your concept at hello@offbeatcreative.co.uk or call 020 7060 3121.