Offbeat Creative took an afternoon off to visit the Restaurant Design Show, an industry event held at ExCel London. The show is ideal for businesses and creatives working within the hospitality sector and provides a platform to showcase the latest trends and innovations. Read more
Having a good level of consistency within your branding will ensure elements are equally balanced and work together effectively to make your design easy to use. Consistent branding doesn’t just visually look appealing but can enhance user experiences so that consumers enjoy your design the way it was intended to be used. Here are 5 elements to consider when designing your brand: Read more
Offbeat Creative visits Lunch! 2016
| 23 SepLunch! is an unmissable event to attend whether you’re a coffee shop, restaurant, buyer or designer with thousands of new products on display every year, alongside the latest industry trends and innovations. With over 350 brands, 25 talks and endless samples of food and drink, here are our highlights of this year’s show: Read more
Designing effective interactive spaces within your retail store can prove beneficial to improving sales and increasing customer engagement. From exploring virtual reality technology to quirky product displays, here are 3 ways to design interactive spaces for your retail interior design: Read more
There is often great confusion between the two terms ‘typography’ and ‘lettering’. Both typography and lettering relate to one another and deal with letters in a similar way; however, they are actually two different concepts. What do they mean? When should we use them? And what is their purpose? Read more
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